Client: Trauringhaus Hannover
Agency: HBC
Brand Designer: Tatev Arshakyan
Embarking on the rebranding journey of TRAURINGHAUS HANNOVER, I aimed to redefine its identity while preserving its legacy. My mission was to craft a brand that resonates deeply with its discerning clientele.
Logo Design: For TRAURINGHAUS HANNOVER, I conceptualized a logo symbolizing the intertwining bonds of love and commitment, elegantly captured within the intertwining serif "T". Reflecting the duality of the founders' partnership and the brand's clientele, the logo exudes luxury and refinement, enhanced by a rich color palette of deep blue, black, silver, and champagne.
Brand Identity: Rooted in elegance, I crafted TRAURINGHAUS HANNOVER's brand identity, emanating opulence with deep blue, black, silver, and champagne tones, ensuring consistency across all touchpoints.
Brand Guidelines: Developing brand guidelines, I created a roadmap for maintaining consistency in all communications, ensuring every interaction reflects the brand's luxurious identity.
Business Papers: Exuding professionalism, I designed TRAURINGHAUS HANNOVER's business papers with a deep blue color palette and elegant serif font, embodying timeless elegance.
Packaging: The packaging design exuded sophistication, with deep blue boxes adorned with silver accents, leaving a lasting impression on recipients.
Marketing Collateral: Crafting marketing collateral, I captivated discerning clientele with a deep blue color palette and elegant typography, reinforcing the brand's luxury and sophistication.
Website: Developing the website, I created a sleek digital showcase with deep blue accents, inviting visitors to explore the brand's offerings and reflecting its commitment to excellence.
THANK YOU
